Arti­cle writ­ing is one of the most effec­tive SEO options avail­able to every small busi­ness owner, and they do not take that much effort to make, put up, and start build­ing traf­fic. Find­ing high qual­ity arti­cle direc­tory web­sites is also impor­tant. When cre­at­ing arti­cles to build traf­fic there are a few key things you want to consider:

* Putting key­words in the title as well as the arti­cle itself is going to make it to where the search engines find it much eas­ier. The impor­tant thing to remem­ber is not to stock it so full of key­words that the search engines avoid it alto­gether. A good tip to use is put the key­words in the title, into, con­clu­sion, and sprin­kled through­out the text about 4 times.

* Try writ­ing a min­i­mum of 30 arti­cles a month, but remem­ber your com­peti­tors may be writ­ing more than that. Try eval­u­at­ing your posi­tion to your com­pe­ti­tion and keep up with or write more arti­cles than they have.

How to Link Bait in Arti­cle Marketing:

Cre­at­ing A Hook In All Articles

Link bait­ing is also another newly pop­u­lar form of search engine opti­miza­tion. Link bait is defined as a web­page that catches the atten­tion of a vis­i­tor and pro­motes “baits” them to post a link to it.

Pop­u­lar SEO con­sul­tant com­pa­nies use the fol­low­ing web site link build­ing and bait­ing techniques:

1. Tools and Soft­ware
2. Proven Quizzes
3. Eposés
4. Qual­ity Unique Con­tent
5. Shock­ing and Con­tro­ver­sial Content

* Tools: Many link baiters are offer­ing use­ful blog tools for blog­gers to place on their site that will link back the orig­i­nal cre­ator of the site. A good exam­ple of this is the “what is this blog worth” tool cre­ated by Dane form Busi­ness Opportunities.

* Quizzes: Quizzes, sur­veys, and test are very intrigu­ing. If you notice MySpace has many of these ran­dom tests plas­tered all over the pages of the web­site. Sim­ply offer­ing a but­ton for peo­ple to place on their web­site will do the trick, it offers just enough infor­ma­tion with­out being annoy­ing or intrusive.

* Exposé: Exposés are also very pop­u­lar in the inter­net and link bait­ing world. Peo­ple are always and will always be hun­gry for infor­ma­tion. Pro­vide valu­able infor­ma­tion top­ics such as scams and prod­uct reviews have shown to have tremen­dous effects when using it as a form of search engine opti­miza­tion and mar­ket­ing methods.

* Qual­ity Con­tent: Cre­at­ing your own con­tent and copy can be one of the hard­est things to do, but if you get good at it, you earn a life long skill and can do any­thing. Think of a new way to put a spin on an exist­ing web­site, ser­vice, or prod­uct, peo­ple like things that they have not yet seen before.

* Shock­ing and Con­tro­ver­sial Con­tent: If you can get peo­ple to want will become enraged at the views or opin­ions found on your web­site, you are sure to get many good qual­ity links from inter­net mar­ket­ing blog net­works and forum com­mu­ni­ties. Peo­ple enjoy things that are con­tro­ver­sial, because it is excit­ing, my guess as to why is that it gives that per­son some­thing to talk about, as well as to spire new ideals and beliefs in that individual.

Ever­green Articles

The basic def­i­n­i­tion for ever­green arti­cles is that they are fresh and intrigu­ing. How­ever, there is more to it than that and things to con­sider, as time and fresh­ness in the web world are extremely dif­fer­ent form the real world.

* When cre­at­ing ever­green arti­cles you want to con­sider time. It is best to avoid men­tion­ing time frames and use top­ics that are time­less if you want your ever­green arti­cle to last. Old news on your web­site will get you nowhere and leave you with­out the repeat vis­i­tors you need to have your web­site thrive.

* Use top­ics that will answer ques­tions that are always valu­able. For exam­ple, many peo­ple strug­gle with gram­mar and hav­ing an arti­cle on the var­i­ous gram­mar issues will pro­vide very type of tar­get audi­ence with an answer. 2 years from now when one per­son is excel­lent at gram­mar due to your site, the younger, les expe­ri­enced per­son will need the help as well. Think of it as recy­cling, one per­son uses it until they no longer need it and then it is passed down to some­one who needs it, until they no longer do.

There are low chances to dis­cover a real busi­ness Inter­net mar­ket­ing oppor­tu­nity about the web these days. The mar­keters don’t appear in the cor­rect loca­tions, and that is a prob­lem. They expect to get some­thing which will make them rich overnight, for­get­ting that points that are too good to be true sel­dom prove real in a tough busi­ness world like ours. Read the rest of this entry

Sub­mit­ting your web­site to direc­to­ries is one of the most straight­for­ward ways to build links to your web­sites, how­ever such a prac­tice is not with­out prob­lems, there is a preva­lence of small web-sites and site oper­a­tors who mainly exist to swin­dle you. For instance a direc­tory oper­a­tor may con­stantly launch new world-wide-web direc­to­ries, focus­ing all the PageR­ank they have on the new ones, to make it look like an attrac­tive sub­mis­sion, then even­tu­ally they may get banned for manip­u­lat­ing Pager­ank etc, or sub­mis­sions dwin­dle, and they open a new one, for­sak­ing the old one. Hence, that nice list­ing you paid for, quickly evap­o­rates. Read the rest of this entry